What a time to be in Reno! The economy is booming. The housing market is prosperous. The scenery is breathtaking and the outdoor activities are endless. You literally have the best of all worlds. Reno is approximately 22 miles from Tahoe where hiking, camping, snowboarding, skiing, swimming and boating is just a normal part of life.
Reno was originally known for one of the few places in the United States that allowed divorces, gambling, low taxes and easy access into California. Before the 1950’s it was known as the gambling capital of the US. Reno was quite the flourishing little town until the 1980’s when Indian gaming laws eased off and really started to affect casino revenue a few short years later. Then the “Great Recession” hit and the town just took a nose dive. Casinos were closing down with “Good Luck” signs posted on their chained doors. My daughter was going to UNR at the time (University of Nevada, Reno). I felt horrible for her attending school there at such a devastating time. She managed just fine.
Several companies started to notice Reno and its vast empty surrounding areas and its inexpensive real estate. Tesla’s Gigafactory is the largest building in the world at 5.8 million square feet located in Tahoe Reno Industrial Center (TRI) which is the largest industrial center in the world. Companies like Apple, Google, Switch and Backspace who is building a $422 million data center right beside Apple are quickly buying up real estate with some handsome incentives. With this huge growth, Reno may have to change their slogan. I really don’t know how much longer remains for them to be known as a “Little City”.
A few years ago the city started to aggressively market themselves as Tahoe Reno and people from all walks of life are taking notice. I was a little worried about their water when it came to my daughter’s and son in law’s health who love residing in Reno. I was very happy to find out their water supply comes from the Truckee River which is fed by Lake Tahoe, one of the cleanest lakes in the world. Not only is it great drinking water, the Truckee River runs right into the downtown area making the city picturesque. The city invested $1.5 million into the river water park making it easily accessible for kayaks, tubing and all sorts of fun water sports bringing life to the downtown area.
So whether you’re looking for a new vacation destination or a new home, Tahoe Reno should definitely be on your list. The activities around the city are endless including the “Wildest, Richest Rodeo in the West” celebrating their 100th anniversary this year from June 20-29. If you’ve never been to a rodeo, you have to add this to your bucket list! They’re so much fun. Drop into Pizza Reno and say hi to Bob on your next visit and tell him Kelly sent you.
By Kelly Vohnn